P005 → E-Commerce Brand Feature Set & E-commerce Listing Design
Project Preview: Develop cohesive product collection branding for the e-commerce description page, ensuring consistent design language and a strong visual identity across the brand.
Brand - OKKO
Collection of Speakers
Brand - COZI
Product - Air Mattress Feature Set
Brand - FitRx Hydration
Product - Collection of Hydration System
E-Commerce Listing workflow and deliverables
I collaborate on market and competitor research, analyzing product features, benefits, and market positioning to gain a deep understanding of the target audience and competitive landscape. Leveraging this insight, I develop clear visual and narrative concepts that effectively highlight the product’s key selling points.
I curate lifestyle images that showcase the product in relatable, real-world settings, helping consumers visualize its practical value. Throughout the process, I work closely with stakeholders to review and refine the listing, incorporating feedback to ensure alignment with the product strategy and audience expectations. This approach ensures that the final presentation is both compelling and strategically positioned for success.
AuraLed Light Bulb and Strip - Sold on Tzumi.com
FitRx Dumbell Rack - Sold on Walmart
The design idea centers around conveying the product's functionality, durability, and suitability for home gyms in a visually clear and compelling way.