P003 → FitRx Fitness Branding



Project:  FitRx, a massager brand sold exclusively at Walmart, is expanding into a new fitness line designed to complement and enhance the FitRx experience.

Role: I covered market research, sourced lifestyle images, collaborated with 3D designers for optimal product angles, and contributed to packaging and presentation design with our creative team.





















We worked with the 3D designer to build the display designed to showcase the new fitness line in-store. It features product model renderings arranged in a clean, intuitive layout.


















































Packaging layouts